The global blueberry extracts market accounted for US$ 201.0 Mn in 2018 and is expected to grow at a CAGR of 10.1% during the forecast period 2019 – 2027, to account for US$ 475.9 Mn by 2027.
Blueberry extracts are extracted from small blueberries which grow on the perennial flowering bush Cyanococcus. These extracts are considered as a natural health supplement which is prepared from concentrated blueberry juice. Blueberry extract are known for rich nutritional profile and a rich source of antioxidants, beneficial plant compounds, such as flavonol and anthocyanins, and other vital nutrients.
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Some of the players present in global blueberry extracts market are Berrico, Bio Botanica, Carrubba Inc., FutureCeuticals, Inc., HerboNutra, Life Extension, Mazza Innovation, Naturalin, Nutragreen Biotechnology and Shaanxi Guanjie Technology Co., Ltd., among many others.
The food and dietary supplement manufacturers are turning their focus on blueberry extracts products due to the growing awareness regarding their nutritional benefits, leading to an increase in their demand all over the globe. Rising health awareness among the general population is driving the consumption of natural origin products with natural ingredients. To cater to the market demand for blueberry extracts, producers are diversifying the application base of these extracts.
Based on form, the blueberry extracts market has been segmented into liquid, powder, dried (dehydrated), and puree. The liquid segment led the blueberry extracts market in 2018. Moreover, the powder segment is expected to grow at a rapid pace during forecast period. The manufacturers prefer production of liquid form of blueberry extract as compared to the other forms owing to the ease of industrial product formulation. Further, liquid form of blueberry extract is widely used in production of food and beverage items along with nutraceutical products to provide taste and flavour along with nutritional content.
In 2018, the North America region dominated the blueberry extracts market in terms of value. The growth of the blueberry extract market in this region is primarily attributed to rapid growth in the pharmaceuticals & dietary supplements and food and beverage industry in the US and Canada. Rising demand for healthy and nutritional food and beverages among the health-conscious consumers is the major factor driving the blueberry extract market in North America. Blueberry extract are used as a key ingredient in cosmetic products, and growing awareness about the benefits of using blueberry extracts in cosmetic products has boosted the blueberry extract market growth in the North America region
The overall global blueberry extracts market size has been derived using both primary and secondary source. The research process begins with exhaustive secondary research using internal and external sources to obtain qualitative and quantitative information related to the blueberry extracts market. Also, multiple primary interviews were conducted with industry participants and commentators in order to validate data and analysis. The participants who typically take part in such a process include industry expert such as VPs, business development managers, market intelligence managers, and national sales managers, and external consultants such as valuation experts, research analysts, and key opinion leaders specializing in the blueberry extracts market.
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Major Features of Blueberry Extracts Market Report:
- Save and reduce time carrying out entry-level research by identifying the growth, size, leading players and segments in the global Blueberry Extracts market.
- Highlights key business priorities in order to assist companies to realign their business strategies.
- The key findings and recommendations highlight crucial progressive industry trends in the global Blueberry Extracts market, thereby allowing players across the value chain to develop effective long-term strategies.
- Develop/modify business expansion plans by using substantial growth offering developed and emerging markets.
- Scrutinize in-depth global market trends and outlook coupled with the factors driving the market, as well as those hindering it.
- Enhance the decision-making process by understanding the strategies that underpin commercial interest with respect to client products, segmentation, pricing and distribution.
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